Case Study Archives: Engelhard Advertising - where do you look for inspiration?

Previously, Engelhard advertising focused on the functional attributes of their products as an ingredient in a broad range of applications such as cosmetics and automotive paints.
    As part of the brand refresh, BrandLogic created a series of corporate image ads that focused on the company's most important value proposition – Engelhard should be a partner early in the product development process. The theme "Where do you look for inspiration” captures the promise that Engelhard can help you turn your ideas into real products, and focuses on the emotional and functional benefits that Engelhard brings to the marketplace.