Brandlogic to sponsor the 2010 Conference Board Corporate Image and Branding Conference
Brandlogic will sponsor The Conference Board’s Corporate Image and Branding Conference, to be held January 28 – 29, 2010 in New York. The conference brings together senior executives from Fortune 1000 corporations to exchange ideas around building value in their brands.
This is the seventh consecutive year that Brandlogic has been a sponsor of the conference. The 2010 conference will center on the changing needs of the branding executive to adapt in a world of social media and global competition. Larry Roth, President of Brandlogic Interactive, will lead a session titled “Building a Global Brand Community Online” along with Brandlogic client Lani Lorenz Fry, Manager of Corporate Brand Management at John Deere. Mr. Roth and Ms. Fry will present the background behind the John Deere brand community site, introduced worldwide earlier this year.
In addition, Brandlogic President Hampton Bridwell will be a featured speaker in a panel discussion about social media and branding. “We are pleased to continue our long relationship with the Conference Board, said Mr. Bridwell. “For branding professionals, this is the must-attend event of the year.”
The Conference Board is a non-profit, independent membership organization that conducts research, publishes information and analysis, and brings executives together to learn from one another. It is the world’s leading business membership organization, with a global network of nearly 2000 enterprises in 55 countries. To register for conferences, visit: http://www.conference-board.org.